This is common with small businesses trying to appear larger or more impressive than they think they need to be. It's also prevalent in business to business radio station. Don't produce something that's a challenge to wade through. You need to use a tone of voice in line with your business image, but within that framework - write as you speak. Don't use complex language when simple language is far better at getting your message across.
Fourth factor is refund time. You would want to break your 2 way radios with headsets with a web host, if you are not satisfied with his services. You should get maximum time to review your decision.
Unemployment is high, businesses are closing their doors and for so many the future looks dark and gloomy. The answer is in 5 words - HOME BASED business network MARKETING.
2013 is the year that your media and marketing changes forever. You need to get social. You need to create awesome experiences and creative things that get people finding, visiting, clicking, liking, following, sharing, tweeting and most importantly... talking. Because once people get talking to you and about you that's when good business network international things begin to happen.